October 2021 Campaign: Smoke is Silent

Fire Prevention & Our Fire Safety Campaign: Smoke is Silent 

Every October, we recognize Fire Protection Month by sharing educational resources focused on protecting our clients, their families, and their property. As Independent Insurance Agents, we are committed to providing this protection both through insurance products and education.

And, since 1996, we have been proud to promote the Operation EDITH fire-safety program in North Carolina to encourage parents of young children to talk to their kids about fire safety and educate them on the life-saving importance of regularly practicing an Exit Drill In The Home. For more information about our Operation EDITH program, click here.   

October 2021: Smoke is Silent PSA Campaign

Do you know the difference between the sound a smoke detector makes when the battery needs to be changed and when it is alerting you to smoke? What about the sound that a carbon monoxide detector makes? With so many sounds in daily life, you must know the sounds of fire safety. Why?
Because Smoke is Silent!
Throughout October, IIANC, in partnership with Operation EDITH will feature content across IIANC’s social media channels. From tips to videos, we will give you the information you need to protect your family.

Campaign Videos

1. Edith Says Get Low and Go
2. Smoke Doesn’t Make A Sound in the Day
3. Smoke Doesn’t Make A Sound at Night
4. Sparky Says Check Your Smoke Detectors

click here to download the videos  

Calling IIANC Agents - Content Available for Your Agency!

Check out this resource toolkit for content you can use to help share fire safety information with your clients and in your communities. Inside this toolkit you'll find written out content, social media graphics, and even some videos that you can easily post to your agency's social media channel. Many of the graphics can be customized to include your logo and branding. Within this Dropbox folder, you will find detailed instructions on how to add your logo to the graphics via Canva, a free graphic design tool, and the recommended days for posting to your social media accounts along with suggested dates to engage with IIANC content.
click here to download the materials for iianc members  

Did You Know?

In 2020, North Carolina had 119 fire deaths reported with only 3 out of every 5 homes, having working smoke alarms.
Working smoke alarms decrease the chances of dying in a home fire by 50%.
In today’s fires, families have an average of 2 minutes to get out of their homes once the smoke alarm sounds.
An average of 430 people in the United States die from accidental, non-fire-related carbon monoxide poisoning every year.


Learn More - Helpful Resources

National Fire Protection Association
Office of the State Fire Marshal
  Carbon Monoxide
  Smoke Alarms