Get Referrals

Over the past several years, has grown from serving a few hundred online shoppers every day to becoming the country’s number one independent insurance agent website, attracting more than 20,000 insurance shoppers on a typical weekday – over half a million per month.  That translates to 6 million shoppers a year and still growing - half personal lines and half commercial lines. All of that volume represents new business opportunities being directed exclusively to participating Trusted Choice independent insurance agencies.  

Agencies Just Like Yours Are Recommending

We know it’s working for many agencies because they are telling their success stories. Listen to agencies across the country share their experiences.

We Launched Our Own Consumer Portal

After seeing the growth and success of, IIANC decided to invest further in support of our members.  In partnership with the Trusted Choice team, we have launched an IIANC-branded consumer web portal that will attract, educate and engage North Carolina insurance shoppers online, exclusively for the benefit of IIANC members.  Check out our NC specific portal at

We Strongly Recommend Participating

If you are serious about growing your agency in today’s marketplace, you need to be easily and effectively found online, and not just when a prospect already knows your agency’s name. is the largest and most recognized online directory of independent insurance agents and brokers in the country.  Likewise, the new IIANC-branded portal is quickly becoming the largest and most recognized online directory of independent insurance agencies in North Carolina.  Search engines, like Google, crawl these recognized directory sites every day, indexing every agency profile and in turn crawling every linked agency website.  If your agency wants to be found online, at a minimum, your agency needs to be actively and accurately listed on both and the new IIANC site.  This is table-stakes for every IIANC member.      

Get Noticed. Get Referrals. Get an Advantage Subscription.

On average, nearly 75% of personal insurance consumers will begin their search for new coverage online. Will they find you? Consumers are being driven to where they can search for a local agent or request an online rate quote. While all Big "I" members are listed on the agency locator on as a member benefit, agencies with Advantage Subscriptions receive enhanced benefits, making them more visible and attractive to online consumers. Want to learn more? Watch a video for a quick understanding about what an Advantage Subscription is.

Four Options Are Available! 


Get Started Today and Get Referrals for Your Agency